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Industry News & Insights

How Your Hospitality Business Can Benefit From SMS

Did you know, restaurants, cafes and bars are the most searched business by consumers on their smartphone? It’s therefore no surprise that SMS is one of the most effective way for hospitality...

Mobile Marketing

100+ Facts on Mobile Marketing

During the last couple of years, mobile marketing has developed quite a lot, yet it still remains one of the newest forms of marketing available at this moment in time. For those who do not know,...

Thought Leadership

Five Key Business Learnings From Elon Musk

Serial entrepreneur and futurist Elon Musk has been described by the late Apple CEO Steve Jobs as one of the world’s greatest visionaries. Currently the CEO of two of the most innovative companies...

SMS Solutions

How To Reduce Call Centre Operating Costs Overnight

Businesses are constantly looking for ways to improve efficiencies and reduce costs. This is particularly true during periods of expansion. One of the easiest and quickest ways of doing this is to...

Industry News & Insights

What is Blockchain? The Technology Explained

2016 was regarded as the ‘coming of age’ of Blockchain and cryptocurrencies, with a big rise in the profile of Blockchain technology and cryptocurrencies like Bitcoin and Ethereum. This year has...

SMS Solutions

Why is an SMS 160 characters?

In the last few decades, the world has embraced an entirely new form of English. With less letters and more numbers than regular English, ‘SMS language’ or ‘Textese’ has taken the world by storm....

Mobile Marketing

How-to Create a Mobile Landing Page that Converts

For years, Google alerted the world about the coming shift to mobile-first. This arrived in 2015 when mobile searches overtook desktop for the first time. And the Internet giant demonstrated its...

Mobile Technology

The Importance of Mobile Security [Infographic]

In an era of DDOS attacks and WannaCry worms, data security is on the forefront of everyone’s mind. While majority of the population have some form of a computer security software or the free...

Case Studies

SMS Meets Taco Bill [Case Study]

It’s been 50 years since Taco Bill first introduced Australians to a fiesta of tacos, margaritas, nachos and most things Mexican. In that time, while the fun-loving Mexican culture and spectacular...

Mobile Marketing

5 High Performing SMS Marketing Strategies

Creating a successful SMS marketing campaign can be a difficult task when you consider mobile marketing is still relatively new in the ever-shifting digital landscape. And while SMS has been around...